What is the crowd's opinion of Yahoo! YSlow?

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You have too many network fetches (37), consider concatenating them. WordPress isn't that great for fast sites either - consider adding a cache plugin, or periodically converting the site to static as you update it. That can be done on a timer.

Look at http://yslow.org/ for more ideas.

If you welcome feedback, I'd suggest changing your metaphor of your microphone as a gun. I'm not sure whether your target audience (Europe?) would find AK-47s "beautiful".

Check out yslow.org, not only will it grade your page for you, they have a good write up of each thing they grade on and how to improve it. Obviously some of them are going to be a bit tricky for small sites (ex: use a CDN) but a lot of them should be really low hanging fruit for you.

Sorry for the late comment, but wow that IS loading slowly :(

I'd agree with disclosure5 that you need to talk with your platform people about the webserver being so slow in the first place. The load time is by far the worst culprit, and I even encountered server errors multiple times when attempting to load the homepage (502 - Web server received an invalid response while acting as a gateway or proxy server). The details of that fix will depend on how your IIS is set up, but your IT people should be told and should check their server logs. This part of the slow load time is going to affect your Google ranking on search results pages.

Once that's taken care of, the entire page is a little over 2MB to load. Ensuring your images are correctly compressed and sized, and reducing the number of style/script files and compressing them will help reduce that download time. You may even ask your web developers about "lazy loading" the images to offset the initial download.

Here's another tool you can install as a Chrome or Firefox plugin that gives additional info on optimizing the download and browser-side speed: http://yslow.org/

Google actually keep docs on this that might help you. If possible, look into minification of CSS and JavaScript files so you reduce the amount of files required to load the site.

• https://developers.google.com/speed/docs/insights/BlockingJS
• https://developers.google.com/speed/docs/insights/OptimizeCSSDelivery

Edit: This browser extension could help you to optimize your site even further http://yslow.org/

If you link to common libraries (jQuery, Bootstrap etc) on a popular CDN, that may save load time because they're likely cached already in a lot of people's browsers. There are of course downsides to this approach, but it's worth considering.

But use a tool such as Google's page speed test as mentioned in another comment or add YSlow to your browser dev tools.

I've been using http://yslow.org to get an idea of what the issue is with any of my pages.

To speed up WP, I'd use Yoast's SEO to start configuring your site.

Send me a PM if you'd like some help optimizing with yoast.